Business of Design
by DeSetto, Joseph

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Product Description
In a business climate that views creative work as one of the last sustainable competitive advantages, design students need to understand what awaits them once classes are over. The Business of Design enables designers and other creative professionals to successfully apply their talents in the marketplace by teaching the basics of marketing, proposals, legal considerations and working with clients. If you're looking for a tool to help your students' bridge the gap between their creative knowledge and the essential business acumen required to be successful, then The Business of Design is a must for your classroom.

Product Information
Binding: Book with Ancillary
Specs: 177 pages | 1.07 Lbs
ISBN: 1428322299
ISBN-13: 9781428322295
Edition: 1
Publisher: Delmar Publishers | Publish Date 09/08 | Copyright 2009

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